Thinking about selling your home without hiring a real estate agent? You’re not alone.

In 2025, more homeowners than ever are choosing to go FSBO—short for For Sale By Owner—as a smarter, more affordable way to sell. And while it may feel overwhelming at first, it doesn’t have to be.

This beginner-friendly FSBO guide breaks down the process into nine essential keys—each just one word—to help you understand what to do, when to do it, and how to move forward confidently. Whether you’re selling to save money, stay in control, or simply learn something new, this guide is your starting point.

1. Mindset

Before anything else, get into the right headspace.
Selling your home FSBO means you’ll be more involved—but it also means you’ll be more in control. You don’t need to be an expert to succeed. You just need to be open to learning, stay organized, and stay consistent.

2. Pricing

Setting the right price is critical.
Overpricing can turn off buyers. Underpricing means you lose equity. FSBO sellers in 2025 often use online valuation tools, comparable sales data, or a flat fee MLS service that includes pricing support. At List With Freedom, we offer the tools to help you price your home right—without the full-service price tag.

3. Preparation

Make your home shine.
A clean, well-maintained home makes a strong impression. Declutter, deep clean, and fix small issues. Boost curb appeal with fresh landscaping or a new coat of paint. Think of it as getting your home ready for a first date with buyers.

4. Photography

First impressions happen online.
Great photos grab attention—and they sell homes. Use natural light, highlight key features, and capture every angle. Consider hiring a pro or use high-quality equipment to ensure your listing stands out.

5. Listing

Your listing is how buyers discover your home.
Make sure it includes clear photos, a detailed description, and accurate specs. Most importantly, get it on the MLS—the platform agents use. A flat fee MLS listing from List With Freedom gets your property in front of serious buyers for only $89.

6. Marketing

Spread the word far and wide.
In addition to MLS exposure, post your listing on social media, FSBO directories, and neighborhood groups. Use a yard sign, share it with friends, and make sure your contact info is easy to find. The more eyes on your listing, the more offers you’re likely to receive.

7. Showings

Be ready to open your doors.
Flexibility is key. Keep your home clean and make it easy for buyers to tour. You can host showings yourself or coordinate with buyers’ agents. In today’s market, virtual tours are a smart and safe way to expand your reach.

8. Offers

When an offer comes in, don’t rush.
Review every detail, not just the price—look at contingencies, loan type, closing timeline, and any repair requests. You can accept, decline, or negotiate. If needed, consult with a legal or real estate professional for peace of mind.

9. Closing

This is where it all comes together.
Closing involves paperwork, title transfer, and completing the deal. Most FSBO sellers choose to work with a title company or real estate attorney to make sure the process goes smoothly. Once everything’s signed, you’re officially sold.

Selling FSBO in 2025: You’ve Got This

Selling your home FSBO is more accessible than ever. With the right steps and a little support, you can sell with confidence—on your terms.

At List With Freedom, we make FSBO easier. Our affordable flat fee MLS listing puts your home in front of the right buyers—fast. You stay in control, we handle the listing, and you save thousands in commission. Ready to sell save thousands? Contact us today!